CustomersTo enhance comfort for our customers, we pursue maximum comfort-oriented quality by listening to consumers and maintaining their perspectives, as we strive to earn greater trust and satisfaction from them.

Basic Policy for Product Safety

With safety above everything else, we manufacture and supply products that our customers can rely on.

Consumer Service

Consumer Service System

To ensure maximum satisfaction for all customers, our consumer service staff is at work responding to inquiries and requests from customers and sharing their input with related divisions. Of the questions and feedback the consumer service staff receives, 94% are related to our apparel business. Of these, 60% include requests to purchase products introduced in newspapers or magazines. To quickly and correctly respond to customer demands, the consumer service staff keeps close contact with the sales department to exchange information. They also respond to complaints and claims with extra care by working closely with related business divisions to identify the causes of problems.

Realizing that each customer’s feedback leads to a greater feeling of comfort

“My job is to respond to calls from customers, which range widely from inquiries on product features and stores handling Gunze products, to complaints, opinions, and words of appreciation. I feel motivated when information I get from a conversation with our customers is actually used for product planning. Recently, I received words of praise from a customer, who appreciated the bigger and easier-to-read letters on the 'Kaiteki Kobo' women’s innerwear label.”